Marketing / E-commerce Specialist (Junior to Mid-Level)
Job Title: Marketing/E-commerce Specialist (Junior to Mid-Level)
Department: Marketing
Summary:
We are seeking a passionate and motivated Marketing/E-commerce Specialist to join our growing team. The ideal candidate has a solid understanding of digital marketing principles and e-commerce best practices, with a proven ability to drive online sales and engagement. This role will be responsible for supporting various marketing initiatives with a focus on our online presence and e-commerce platforms.
Responsibilities:
- E-commerce Management:
- Assist in managing and optimizing our online store (Shopify) including product listings, inventory management, and order fulfillment.
- Implement strategies to improve website traffic, conversion rates, and average order value.
- Analyze website data and customer behavior to identify areas for improvement.
- Collaborate with the marketing team to develop and execute promotional campaigns.
- Stay up-to-date with e-commerce trends and best practices.
- Digital Marketing:
- Assist in the development and execution of digital marketing campaigns across various channels (e.g., email marketing, social media, search engine optimization).
- Create engaging and informative content for our website, blog, and social media channels.
- Manage social media accounts and engage with followers.
- Track and analyze campaign performance, providing regular reports and insights.
- Other:
- Conduct market research and competitor analysis.
- Assist with the development of marketing materials and collateral.
- Provide support to the marketing team as needed.
Qualifications:
- Education: Bachelor’s degree in Marketing, Business, or a related field.
- Experience: 1-3 years of experience in a marketing or e-commerce role.
- Skills:
- Strong understanding of digital marketing principles and e-commerce best practices.
- Experience with e-commerce platforms (eg Shopify).
- Proficiency in website analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.
- Ability to work independently and as part of a team.
- Proficient in Microsoft Office Suite or Google Workspace.
Bonus Points:
- Experience with email marketing platforms (e.g., Mailchimp, Klaviyo).
- Experience with SEO/SEM.
- Graphic design skills .
- Familiarity with content management systems (CMS).
Benefits:
How to apply:
Please submit your resume and cover letter through the button “Apliko këtu” or to [email protected]